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10 Marketing Trends to act on in 2018
Original article: https://www.smartinsights.com/digital-marketing-strategy/10-marketing-trends/ How to integrate digital media and technology to increase the contribution of digital marketing I feel fortunate to have followed some of the amazing major changes in digital … Continue reading

How to not waste money on sponsorship
“Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.” – John Wanamaker (1838-1922), department-store magnate PROBLEM: SPONSORS FAIL TO GET … Continue reading